HOW TO CREATE AN BEAUTIFUL INSTAGRAM THEME
5 WAYS TO CREATE A CONSISTENT INSTAGRAM THEME
I truly believe an Instagram theme is one of the single most important strategies to growing your account. Why? Because it is like any aspect of marketing it is what makes you recognisable and lets you stand out. You need to think of it as part of your overall brand.
If you don’t have a theme people will struggle to remember your content because it just looks like everyone else’s. It won’t stand out and it won’t encourage people to follow you because they don’t know what kind of content you will be creating on a regular basis. People are creatures of habit and they want to know that when they click follow they are going to get more of what the content they already like.
Hint: Think about the accounts you go back to time and time again, chances are their content is pretty consistent.
Think of your Instagram feed as someone’s first glimpse at your business or brand. You want them to be drawn in by it and captivated right off the bat before they ever watch your stories or read through your well thought out captions, right?
Having a good looking and cohesive feed on Instagram is really important when it comes to building loyal followers. Aesthetic is everything but remember you can still be authentic to be true to yourself as well! Having an aesthetic doesn’t mean you’re not being real, it just means you understand how important it is for a business to have a brand and that doesn’t just mean a pretty logo.
I have a interiors and lifestyle account because that is my niche but these tips can be applied to any type of account so don’t worry!Continue reading